Bill Gates' 2019 AMA becomes Reddit's most upvoted of the year

Bill Gates

What happened

Bill Gates hosted a wide-ranging AMA answering questions on climate change, philanthropy, and personal habits with candid, substantive answers rather than PR-safe deflections. Reddit's own year-end data named it the most upvoted AMA of 2019, and outlets like CNET and CNBC covered the specific answers that resonated with users.

The lesson

Give thoughtful, specific, personal answers instead of generic talking points; authenticity and depth are what earn upvotes and press coverage in an AMA.