Reddit Brand Audit
Nike
Neutral, Vulnerable. Ethical and quality control backlash compounded by astroturfing.
Mentions
54
Sentiment
+0.02
Astroturf risk
100%
Sample report · fully unlocked
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Who we audited
Nike — no context supplied, so we searched the bare name.
Low confidence — we guessed from the name alone
The Roast
"Only 54 mentions, and your sentiment is basically flatlining at 0.02. That's not apathy, that's just barely clinging to relevance. And a 100% astroturf risk? You're not just cheating, you're getting caught in the act. People *hate* your business practices, your past treatment of athletes, and your quality control is apparently a joke. 'Shyte company'? 'Worst shoe ever'? You're actively creating boycotts. You're not winning hearts, you're just begging for an intervention. You should be embarrassed."
Generated 8/16/2026 · Cached · Screenshot & post it →
Subreddits that matter
The communities most likely to make or break you.
r/BBallShoes
11 mentions
r/Nike
10 mentions
r/Sneakers
7 mentions
r/RunningShoeGeeks
4 mentions
r/running
3 mentions
r/barefootshoestalk
2 mentions
Premium intel
Top threads & the worst comments about you
Highest-impact threads
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r/█████████ · 132 upvotes · sentiment -0.42
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r/█████████ · 88 upvotes · sentiment -0.31
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r/█████████ · 61 upvotes · sentiment -0.28
Most negative comments
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Interrogation
Ask the Auditor about Nike.
Grounded strictly in this audit's Reddit threads, sentiment and subreddit spread. It will tell you when it doesn't know.
Free · answers only from this audit's data
Head-to-head
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